In Marketing, Trend

I just want to go on record as saying I think having a color of the year is preposterous, but kudos to Pantone for keeping this 15-year-old Color of the Year marketing gimmick alive. Since others might disagree, we’ll play along. Move over Rose Quartz 13-1520 and Serenity 15-3919—the new Pantone color for 2017 is Greenery 15-03-43.

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