Hudson Blvd Group is kicking off Summer 2017 with the opening of its first multi-brand store in Scarsdale, New York, this June. The two-year old company known for pioneering ways to deliver premium beauty services and products the modern consumer demands, currently operates a diverse portfolio of beauty brands across the hair, skin, and makeup categories, including DreamDry, Spruce & Bond, and Pucker. HBG’s new concept store will house the three brands, along with a soon-to-be-announced, celebrity-favorite nail brand, all under one stylish roof.
According to HGB’s press release of May 15, 2017, this new beauty destination will give clients a specialized and seamless experience through shared technology and access to beauty services from brand leaders. “We’re reconstructing the outdated full-service salon concept with a modern, innovative solution,” said Robin Moraetes, President of HBG. “Our consumer wants the best of both worlds—specialized brands that they are passionate about, with the convenience of completing their beauty regimen all in one place.”
Manicures, brows, facial peels, blowouts, and braid services offered within feet of each other? This all-encompassing beauty platform just might become the hottest spot of the summer.
Photo: Hudson Blvd Group