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Yes To was a trailblazer in bringing natural beauty to the masses.  With a product assortment across categories in a product segment that is projected for strong growth the brand chose to fund [...]

The digital marketing world is moving offline—and into stores. FeelUnique has opened brick-and-mortar stores in Paris, and so has Birchbox in New York. The Body Shop just introduced Alipay in [...]

Madison Reed is taking on the $50 billion hair care market one $45 dye job at a time. Over the past year the brand has quietly launched on QVC, launched a chatbot, opened a storefront called [...]

Winning the hearts, minds, and wallets of Millennials is paramount in the minds of brands and retailers. Millennial 20/20 partner Accenture conducted proprietary global market research on the [...]

Influencers are fast eclipsing editors as the source of brand and product discovery for women. As brands allocate more budget to influencer marketing, it’s important to remember that conversation [...]

I am a firm believer that people spend too much time in their offices and in front of computer screens. Inspiration can come from anywhere if you’re open to it, and hearing others’ [...]

Considering its called a mobile “phone,” using our mobile device to call people is actually only the sixth most-used function after other activities such as checking social media and [...]

According to Michelle Klein, Head of Marketing for North America at Facebook, the average person checks their phones about 30 times a day. The average millennial? More than 157 times per day. [...]

Corporate employees are forced to collaborate with others as a job requirement. However, for an entrepreneur or freelancer, collaboration is a choice. There are lots of benefits to collaboration, [...]

Customization has been a conundrum of color cosmetics since the shuttering of Prescriptives by Estée Lauder. There has never been a question about the desire for customization on the [...]