In Brands, Tech

Software for salons and spas to run booking, POS, and CRM are often expensive; as a result, the majority of businesses operate without any software. Dubai-based startup, free booking software for salons and spas, has raised $6m in Series A funding.

WHO: Shedul was launched in 2015 by co-founders William Zeqiri and Nick Miller to streamline small- and medium-sized business operations with intuitive, free-to-use booking software. The business has attracted a growing user base of over 40,000 merchants in more than 120 countries. takes the hassle out of running a business by managing appointment bookings, point-of-sale, customer records, human resources, inventory, and financial reporting.

WHY: The company plan to use the funds from the most recent round of financing to scale company operations and expand product development.

IN THEIR OWN WORDS: Co-founder and CEO Zeqiri said: “We’re solving a critical pain point for small businesses by redefining how they engage with customers through technology.” Walid Mansour, Managing Partner at MEVP, is upbeat about the company’s potential. “ is a truly global success story and a testament to Dubai’s emergence as a center for innovation and technology,” he said to WMC Action News.


  • Venture capital companies Middle East Venture Partners, BECO Capital and Lumia Capital contributed to the latest round of Series-A financing.
  • The new round of funding follows an earlier seed round also lead by MEVP.
  • Millions of bookings are made on the platform each month, and growing at an average rate of 35% month-on-month.
  • The company is on track to process more than $1bn of bookings by the end of 2017.
  • Over half of users are in the United States, followed by the United Kingdom, Canada, and Australia.

Read the full article on WmcActionNews.


Photography: heyschedul 

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