Part 3 looks at the rise of “superstar” beauty products and social media make-up stars with their own cosmetic lines: so-called “lookalike” products.
K-Beauty skyrocketed to fame between the years 2012 and 2013 because of its unique design, innovative ingredients, and top-notch packaging.
A new study from the University of Oregon and University of Cincinnati reveal the colors people associate with environmental friendliness.
As a result Procter & Gamble, L’Oréal, Nestlé, and Nature’s Way, along with ITWP, parent holding company of Toluna and Harris Interactive, other agencies like AKQA, and research groups have [...]
Created in a dorm room, Static Nails aims to be better than destructive, short-lived drugstore press-on nails, and more affordable than a salon manicure.
A report by market analyst Euromonitor International highlights the two phenomena among the top 10 global consumer trends for this year.
Consumers' expectations of retailers has perhaps never been higher. Today they want an exceptional and seamless experience, both online and in-store. This expectation has retailers scrambling to [...]
To make a long story short, the professional beauty industry has undergone a complete transformation since the '70s. What used to be a passionate, fun, and lucrative industry for all concerned, [...]