In Brands, Insight

Say hello to a creative candy you can feel good about eating: Amborella Organics‘ purpose-driven, seed-bearing lollipops. Dedicated to sustainability’s evolution, Amborella’s co-founder Brennan Clarke found a tasty way to lure generations young and old back to the garden. BeautyMatter digs it!

Customers can choose from intriguing organic flavors such as Vanilla & Hibiscus, Peach & Marigold, and Champagne & Roses. The flavor of choice carries heirloom seeds of that plant within the biodegradable stick, and post-consumption, consumers are encouraged to plant the stick made from recycled paper in soil to commence the decomposition and growth process. 

One flavor in particular that stands out is Amborella’s Watermelon & Borage, as a portion of the proceeds from the sale of this lollipop are donated to Surfrider Foundation, an environmental organization dedicated to protecting the world’s oceans. 

Amborella Organics has managed to develop a gift that truly keeps on giving.

Photo: amborellaorganics via Instagram 

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