In Brands, Marketing, People

While most beauty companies begin with a dream, Rachel Winard’s natural brand, Soapwalla, was born out of necessity. You see, when Winard was diagnosed with lupus, an autoimmune disease linked to painful and sensitive skin conditions, she found that none of the current beauty brands offered a product sensitive enough for her skin. So she created her own. “One night, I decided if I was ever going to be okay in my very, very sensitized skin, I needed to figure something out,” Winard tells Forbes. Now, although Soapwalla is sold in 30 countries and 250 retailers, Winard remains the sole creator of the product.

Recent Posts

Leave a Comment

Contact Us

We're not around right now. But you can send us an email and we'll get back to you, asap.

Start typing and press Enter to search