In Brands, Marketing

Calling all indie beauty brands. ICMAD is now accepting submissions for their Indie Beauty Innovators Awards (IBI), which recognize innovation across product development, brand stewardship, and overall talent in the beauty industry.

Created by the Independent Cosmetic Manufacturers and Distributors Association (ICMAD), a non-profit trade association supporting creative, innovative companies, with a focus on independently owned businesses of all sizes, the IBI awards program is open to the beauty industry at large.

“Our annual awards program provides a valuable platform to recognize best-in-class innovation in the dynamic and fast-paced cosmetic and personal care industries,” states ICMAD Chairman of the Board and eos Products Co-Founder, Sanjiv Mehra. “Through the IBI Awards, as well as our ongoing events and member benefits, ICMAD is committed to supporting, educating and fostering growth and profitability of entrepreneurial companies in the global cosmetic and personal care space.”

One of this year’s most exciting new additions to the IBI awards category lineup is the Influencer Choice Award. Finalists in this category will receive additional exposure at Unfiltered Experience, a beauty & wellness-focused experiential DTC pop-up event in Las Vegas.  Influencers with a combined reach of 2o million followers will test, evaluate and vote for the most innovative product of the year in the Influencer Choice Award category.

Products that are eligible must have been introduced for retail either domestically or internationally from June 15th, 2018 to March 1st, 2019 and will be judged upon several criteria, such as originality, design concept and innovation within the category.

Entries are being accepted until May 10, 2019.

Photo: via www.icmad.org

 

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