Truth Treatments was created by Ben Knight Fuchs, RPh, a registered compounding pharmacist, cosmetic chemist, and nutritionist with over 35 years of experience formulating prescriptions and pharmacy-potent skin health products for dermatologists, plastic surgeons, and skin-savvy customers.
He believes that caring for your skin can be much more than cosmetic and that caring for the skin is about the health of the skin. It is this belief that drove him to formulate Truth Treatment Systems to fill a need for topical treatments that worked with the biochemistry of the skin.
What was the opportunity you saw in the marketplace that compelled you to launch a brand?
After 35 years as a compounding pharmacist creating prescriptions for dermatologists, plastic surgeons, and their patients, I noticed the products I created to heal skin also beautified skin. I saw a need in the beauty industry for products that work! So, I applied this knowledge and experience to create skincare products with the same efficacy as medicine. This combined with my understanding of the body’s biochemistry and how it relates to nutrition is the basis of my formulations.
What is the formulation philosophy behind your product?
I formulate my products to work with the biochemistry of the body to create skin health. Skin health = beautiful skin. I use only 100 active & functional ingredients. Truth products include everything your skin needs and nothing it doesn’t. No waxes, fillers, preservatives, or fragrances!
How important is the DTC channel to your business model?
DTC is very important to our business model. As a pharmacist, I am accustomed to working directly with the consumer. I invite customers to contact me with questions and I provide them with protocols on addressing their skin issue topically and internally. I have been doing radio and public presentations for the end-user for over 25 years. I strive to be a skin health resource for all of our wholesale and retail customers.
What’s your vision for the future of the brand?
For everyone to use Truth and experience prescription-potency skin health without the prescription.
Content Created in Partnership with Unfiltered Experience.