In Brands, Insight, Marketing

P&G has partnered with National Geographic underwriting the production of Activate, a six-part documentary co-produced by Global Citizen and Radical Media that raises awareness on issues such as inequality and sustainability. P&G is one of the world’s largest advertisers, and the marketing world is watching as P&G diversifies how it is reaching consumers using original content paired with influential partners to educate on some the world’s most pressing issues.

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