In Brands, Trend

The movement to end the testing of personal care and beauty products on animals has gained momentum in recent years, with three US states, 39 countries, and more than a thousand manufacturers abandoning the outdated and unnecessary practice. US Senators Martha McSally (R-AZ), Cory Booker (D-NJ), Rob Portman (R-OH), and Sheldon Whitehouse (D-RI) took an important step and introduced legislation to end cosmetics animal testing and the sale of animal-tested cosmetics in the United States. The Humane Cosmetics Act would phase out the sale of any cosmetic products developed using animal testing and make it unlawful to conduct cosmetic animal testing in the US.

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