The online beauty discovery platform Cosmetify has released its
Q4 Cosmetify Index revealing a rundown of the movers and shakers in the beauty industry. Taking into consideration search trends data, social following, and engagement, they determine the hottest brands that consumers can’t get enough of each quarter.
Hottest Beauty Brands
- Huda Beauty
- Anastasia Beverly Hills
- MAC Cosmetics
- Yves Rocher
- Florence by Mills
- Kylie Cosmetics
- Jeffree Star Cosmetics
- Rude Cosmetics
- Maybelline
- Foreo
- Olaplex
- Too Faced
- Glossier
- Dolce & Gabbana
- NYX
- Bondi Boost
- The Body Shop
- Clinique
- Kristin Ess
- Bliss
- Nars
- Fenty Beauty
- Estée Lauder
- Make Up For Ever
- Suva Beauty
Most Powerful People
- Huda Kattan
- Millie Bobby Brown
- Kylie Jenner
The Rising Stars
- Kristen Ess
- Jeffree Star
- Ole Henriksen
Most Searched Products
- Brows – Glossier
- Eye Shadow – James Charles
- Mascara – Maybelline
- Eyeliner – Maybelline
- Highlighter – Becca
- Blusher – MAC
- Foundation – Estée Lauder
- Lipstick – MAC
- Perfume – Lancôme
Read the full Cosmetify Index.
Photo: Jez Timms via Unsplash
