Trend

According to a report from Allied Market Research, the global CBD skincare market is expected to hit $3.48 billion by 2026, registering a CAGR of 24.8% during 2019-2026. Major growth drivers are [...]

The complexities of consumer motivation have never been more complicated. While there are many theories and models for predicting consumer behavior, the common thread is the need for some level [...]

Forbes has identified menopause as the next big opportunity in femtech. By 2025, there will be over 1 billion women experiencing menopause in the world, representing 12% of the world population [...]

International Flavors & Fragrances (IFF), a leading innovator of taste, scent, nutrition, and ingredients, has realized several sustainability milestones guided by a science-based target of [...]

TikTok is one of the fastest-growing social media platforms in the world, offering an alternative version of online sharing based on short videos with music and filters. For Gen Z is a new [...]

Personalization at scale is the holy grail of marketing, and McKinsey & Co predicts that within five years personalization will be a key driver of marketing success. According to Harvard [...]

Colgate is tackling clean formulation and sustainability in packaging with its new Smile for Good toothpaste brand. The product formulation, which uses 99.7 percent natural ingredients, is [...]

The details of the much-anticipated Hermès makeup launch were reported by WSJ Magazine. Two years in development, the lipstick launch represents the brand’s first foray into makeup in its [...]

In an October statement, the South Korean government announced the beauty trade surplus hit an all-time high in 2018 according to government data. The milestone was bolstered by ongoing demand [...]

There’s no denying DTC (direct-to-consumer) has been the retail winner the past couple of years, and DTC brands have forever changed the retail landscape. As these brands increasingly move [...]