In Brands, Exclusives, People

Working in finance, John Cafarelli frequently traveled bi-coastally and committed to a lifestyle of exercise, healthy food, and a good night’s sleep to maintain the rapid pace of his life. A skincare fan, he realized that the ingredients in the products he used weren’t aligned with his idea of wellness. On a whim he made his own moisturizer together with a chemist, which set the stage for Ernest Supplies, a skincare brand made of premium, plant-based ingredients. Now sold worldwide at stores like Barney’s Harvey Nichols, and most recently through a diffusion line at Target, the brand is famous for its eye-catching packaging and unisex skincare appeal. I spoke to Cafarelli about his unique product pouches and how he operates an exceptionally effective supply chain for his brand. 

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