In Brands, Trend

Rep. Sean Patrick Maloney (NY-18) introduced the landmark Natural Cosmetics Act, which would define the terms “natural” and “naturally derived ingredient” as they relate to personal care products. There hasn’t been a major federal update to cosmetics regulation in over 80 years. Under the 1938 Federal Food, Drug and Cosmetic Act, falsely labeling products as “natural” does not qualify as misbranding, and the Food and Drug Administration (FDA) currently has almost no authority to take these products off the shelves. For too long, companies have been allowed to regulate themselves while consumers pay the price.

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