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Sephora commissioned “The Racial Bias in Retail Study,” the first large-scale national study conducted on the topic, over a yearlong period beginning in the fall of 2019 and ending in late 2020. The study was conducted by Kelton Global and LRW in partnership with retail racism experts Dr. Cassi Pittman Claytor, Dr. David Crockett, Whitney Dunlap-Fowler, and Dr. Patricia Raspberry.

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