Cristina Montemayor is a freelance writer and beauty journalist living in Austin, Texas, primarily covering beauty, grooming, style, and culture. Her work has appeared in BeautyMatter BRIDES, Men's Health and Fashionista, among others. She's also a makeup artist, which gives her the practical and real-world knowledge to cover and often critique the industry she writes about. When she's not writing about beauty or on set, she can be found at the barn riding horses.
Articles By Cristina Montemayor
Without a Social Media Presence, Lush Rethinks Retail Strategy and Enters Ulta
Cristina Montemayor | November 19, 2023
How Sol de Janeiro Turned a Single Hero Product into a Fragrance Phenomenon
Cristina Montemayor | October 24, 2023
Olaplex's Latest Marketing Stunt Turns the Tables on Dupe Culture
Cristina Montemayor | October 6, 2023
Is Mark Cuban the Beauty Industry’s Newest Venture Capitalist?
Cristina Montemayor | September 10, 2023
Aveda Arts & Sciences Institutes Lead the Next Wave of Textured Hair Education
Cristina Montemayor | July 25, 2023
Creed Collaborates with Chinese Hip-Hop Artist Benzo to Breathe New Life Into a Classic Fragrance
Cristina Montemayor | July 16, 2023
Are Independent Beauty Brands Being Overburdened by Ever-Increasing State Regulations?
Cristina Montemayor | June 25, 2023
How August’s Tampon Tax Reimbursement Program Is Changing the Culture Around Menstruation
Cristina Montemayor | June 11, 2023