The modern consumer's path to purchase is anything but linear. It's driven by shrinking attention spans and soaring expectations across more channels than ever. The interconnectedness of the commerce ecosystem and the demand to deliver a seamless omnichannel experience at every touch point can make the creation and execution of compelling strategies a challenge. As the retail landscape evolves at an unprecedented pace, we'll share insights on how brands are improving customer reach, driving richer engagement, and delivering growth in this new era of consumer connection.
