Selfmade: The emotional well-being brand is launching its third product, Self Disclosure Intimacy Serum. Research found that Gen Z women are interested in purchasing products to help them reach orgasm, but they are not interested in products to help them achieve pleasure. Self Disclosure helps make the connections we need to close this crucial gap in emotional intimacy by building that intimacy with self first.
Merci Handy: Building on the success of the hemp- and aloe vera-based skincare range, the latest launch is a 5 in 1 Miracle Serum ($27). This serum leaves the complexion radiant and even, reduces blemishes, addresses dark circles, and moisturizes the skin.
Kitsch: The hair accessory brand has launched Rice Water Protein Shampoo + Conditioner Bars ($14 each) as part of its bottle-free beauty bar collection. The protein contained in rice water helps to condition and fortify hair against heat and environmental agitation. Also rich in amino acids strengthening hair roots while adding shine.
Virtue Labs: The brand’s new product, ColorKick De-Brassing Shampoo, is a sulfate-free shampoo created to neutralize brassiness and brighten all shades of natural and color-treated hair. The shampoo nourishes, detangles, brightens, and hydrates all hair colors and types using a blend of all-natural violet and lavender botanical extracts. Virtue's exclusive Alpha Keratin 60ku strengthens and repairs with each use. Launching at Sephora and priced at $42.
Alterna: The visionary haircare brand's newest launch, Caviar Moisture Intensive Ceramide Shots, is the latest sustainable innovation delivering intensive hydration with a potent ceramide concentrate in multi-benefit, on-the-go biodegradable capsules. These highly concentrated capsules infuse hair with hydrolyzed silk and vital nutrients such as Ceramide NP, reducing frizz and breakage while increasing strength and shine.