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2024 Week 20: Beauty Brand and Product Launches

Published May 16, 2024
Published May 16, 2024
Kosas

This week, beauty is all about innovative collaborations, with product drops from duos including Face Gym and Isamaya Ffrench, Tower 28, and Ouai. Summer preparations are in full swing, with a new limited-edition scent from Sol de Janeiro and SPF drops from Fenty Skin and Allies of Skin. Here's what else has caught our editorial team's attention recently.RETAILThe nail dip + gel brand Nailboo is expanding into 2,200 Walmart stores nationwide, cementing its position as the leading accessible at-home nail products brand. The brand has amassed over 1M customers since its launch in 2018 and is already the number 5 nail care brand in 2,700 Sally Beauty stores, leaving heritage nail brands behind.COLLABORATIONS + LIMITED EDITIONS

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