This week, fragrance is a focal point. Sol de Janeiro has dropped a new sure-to-go-viral scent, Chanel has reimagined its N°5 L'Eau fragrance with limited-edition packaging, and perfume brand Jouissance has unveiled a collection of SKUs inspired by erotic novels. Elsewhere, simple yet effective beauty routines are being encouraged, as evidenced by Dr. Marnie Nussbaum’s brand Lines, and model Anastasia MacKay’s modern haircare business Lobie. Here’s what else caught out editorial team’s eye over the past seven days:RETAILGlossier expands its wholesale partnerships beyond its UK and US Sephora footprint. The brand will launch with SpaceNK and enter Australia and New Zealand with 70 Mecca doors in July. The Estée Lauder Company launches more brands on Amazon. Too Faced and Bumble and bumble join Clinique on the marketplace. Nest New York explores new formats in its quest for new consumers. The brand launches its fine fragrance collection, including single note body mists priced at $39 in 888 Ulta Beauty stores. Walmart welcomed luxury makeup brand Pretty Smart to its shelves, Founded by beauty veteran Marissa Shipman, Pretty Smart is positioned as a luxury makeup collection. The range will be available in 2,800 Walmart doors across the US and online.BRAND