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2024 Week 50: Beauty Brand and Product Launches

Published December 12, 2024
Published December 12, 2024
Apothékary

This week, beauty can’t get enough of comfort food as Unilever’s Dove partners with Crumbl Cookies and Native drops a Walmart-exclusive collaboration with Dunkin. Elsewhere, skin elasticity is a focus from several brands such as Sol de Janeiro and Tatcha. Including retail news from Waphyto, the debut of nailcare brand Vacance, and an extension of e.l.f’s best-selling Power Grip Primer, here’s what recently caught our editorial team's eye.RETAILSwiss beauty and longevity brand, Niance has launched in the UK through Harrods Pharmacy and Harrods.com. A curated edit of bestsellers will be available, including the Premium Glacier Facial Cream.J-Beauty brand Waphyto has launched in Berlin through The Store X in Soho House Berlin. The herbalism-based business will sell a selection of skin and hair products including Regena Cleansing Oil, Facial Milk, and Facial Oil.Officiant Profumo-Farmaceutica di Santa Maria Novella, known as “the world's oldest pharmacy” (est. 1221) has opened a new boutique in London’s Burlington Gardens. The store includes a collection of fragrances and products that “embody the elegance and heritage of the pharmacy.”Natura &Co has unveiled plans to implement a franchise business model in Mexico, set to begin mid-2025. The company explained the move is part of a broader strategy to strengthen its sales force in the region, following successful introductions of the model in Brazil, Colombia, Chile, Ecuador, and Peru.BRAND

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