This week, home fragrance is popular as Pura collaborates with Trees of the West, and NEOM Wellbeing launches a mini version of its best-selling diffuser. Elsewhere, SPF lip balms continue to take to shelves with drops from OneSkin and Naturium. Including news from Charlotte Tilbury, Kind Patches, and Carolina Herrera, here’s what recently caught our editorial team’s eye.RETAILElina Sofia Wang’s brand ESW Beauty has launched at Sprouts. The brand is now available in all doors, offering a mix of its best-selling face masks, eye patches, and new mocktail masks.Charlotte Tilbury is set to open a store in Brighton, UK, in July. The venue will be located on 39 East Street, near popular tourist destinations including Brighton Pier and the Royal Pavillion.COLLABORATIONS + LIMITED EDITIONS