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May 26, 2021 BeautyMatter
May 26, 2021
Ami Colé

Melanin-rich clean makeup brand Ami Colé raised $1 million in pre-seed funding from high-profile angels and early-stage venture funds.

WHO: Ami Colé Beauty, founded by Glossier and L’Oréal alum Diarrha N’Diaye-Mbaye, is inspired by Senegal, made in Harlem. The clean-beauty makeup brand is created to celebrate melanin-rich skin. The brand is launching with three hero products including a Skin-Enhancing Tint, Lip Treatment Oil, and Light-Catching Highlighter developed with input by 400 women.

IN THEIR OWN WORDS: “We met Diarrha in 2019 when she was first developing her concept for the business and were immediately impressed by her vision and category expertise, not to mention her prolific knowledge of products and ingredients,” Natalie Massenet, co-founder and managing partner of Imaginary Ventures, told Essence. “Diarrha is an engaging and magnetic founder, and her natural ability to cultivate community will be an instrumental part of the Ami Colé brand journey. We couldn’t be more aligned with Diarrha’s vision to create an inclusive and aspirational clean beauty brand, and are excited for the company’s debut.”


  • Ami Colé raised more than $1 million in pre-seed funding from high-profile individuals, including Katherine Power, Lindsay Peoples Wagner, Hannah Bronfman, and Henry Davis, as well as Imaginary Ventures, Greycroft, and Debut Capital.

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