Women's empowerment and mission-driven business Bossy Cosmetics closes a $1 million friends-and-family round to support growth.
WHO: After a successful 20-year career in the corporate finance industry, Aishetu Fatima Dozie founded Bossy Cosmetics, a mission-driven color cosmetics brand committed to empowering ambitious women to feel, look, and do good with a line of ethically made cosmetics.
IN THEIR OWN WORDS: Speaking of how the brand has been funding to date, Dozie said, “It has been entirely bootstrapped by myself with some early funding from my husband and mother. They have believed in me from day one. I poured all of my savings into Bossy Cosmetics and continue to invest heavily knowing that we are growing a brand that has its own distinct voice and space in a fragmented marketplace. As we began to fundraise from family and friends, I knew that our community was where we could find support to grow in the earliest of days and they came through for the brand in a big way!"
She continued, "Last year, we grew sales by over 10x. That was exhausting and amazing! This year, we are already over last year's sales based on the orders we have from our major retail partner, JCPenney. We are shooting for 5x sales growth this year but would love to get to 10x again too! This is definitely a hyper-growth phase for Bossy Cosmetics and we are committed to growing our product pipeline as thoughtfully as possible while still offering our customer exactly what she desires in the beauty space. I envision being an 8-figure brand in the next few years but we need to focus on execution to get there sustainably."
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