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Chanel Invests in Sustainable Swedish Packaging Start-Up Yangi

January 29, 2023
January 29, 2023

Swedish packaging start-up Yangi has received investment and active business support from Chanel and the Voith Group to ramp up the commercialization of its sustainable manufacturing technology.

WHO: Yangi, headquartered in Varberg, Sweden, has developed a manufacturing process after 10 years of R&D within its sister company, The Loop Factory, which focuses on the megatrends of sustainability and circular economy. The pioneering new technology produces 3D-formed, cellulose-based packaging using dry-forming principles in one machine line, enabling a cost- and resource-efficient solution that has the potential to replace rigid plastic at scale. Compared to the water- and energy-intensive wet pulp molding process, Yangi's dry-forming process uses no water and less energy, resulting in minimized CO2 emissions and 75 percent less energy consumption. The packaging applications range from cosmetics and beauty products to fresh food, takeaway, and consumer goods.

The Voith Group is a global technology company. With its broad portfolio of systems, products, services, and digital applications, Voith sets standards in the markets of energy, paper, raw materials, transport, and automotive. Founded in 1867, it is one of the largest family-owned companies in Europe with 21,000 employees, sales of € 4.9 billion, and locations in over 60 countries worldwide.

IN THEIR OWN WORDS: "We are excited about the partnership between Voith and Yangi. With Voith, we have found the right partner to further develop our innovative solutions and also grow in new business areas," says Johann Kaiser, CEO of Yangi.

"From the beginning, we have been united by our common interest and motivation in sustainable technologies," confirms Anna Altner, founder of Yangi and The Loop Factory.

"Voith's expertise as the leading full-line supplier in the paper industry and Yangi's expertise in dry processing of fibers open new doors for innovative solutions. Fiber-based packaging is a sustainable alternative to plastic and will continue to gain relevance," emphasizes Dr. Michael Weiss, CTO of Voith Paper.

Compared to petroleum-based packaging, the newly produced fiber packaging saves 75 percent in CO2 emissions. In addition, the innovative process is characterized by short cycle times. Weiss continues, "The investment in Yangi is therefore an important strategic step for us to advance our decarbonization strategy as part of our Papermaking for Life sustainability program."


  • Yangi received a minority investment from Chanel and Voith.
  • Chanel and Voith join fellow Yangi shareholders Turret Oy, a privately owned investment company, and tech accelerator FutureLab & Partners. 
  • Chanel has also invested in materials specialists, including Sulapac and Authentic Material.

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