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Chinese Luxury Beauty Group USHOPAL Acquires Payot

Published March 10, 2025
Published March 10, 2025
Payot

China-based luxury beauty group USHOPAL has fully acquired the century-old French skincare brand Payot.WHO: Payot is a heritage French skincare brand with over 100 years of expertise founded in 1920 by Nadia Payot. The brand is renowned for blending scientific innovation with sensorial skincare rituals. Dr. Payot, one of the first female doctors of her time, revolutionized skincare by integrating dermatological expertise with holistic beauty treatments, including the now-iconic "Facial Ballet" massage technique, inspired by the movements of ballerina Anna Pavlova. Over the decades, Payot has remained at the forefront of professional skincare, offering results-driven treatments across high-end spas, luxury retailers, and professional beauty institutes. The brand has a strong global presence, with products available in over 70 countries and an extensive network of 5,000+ spa and professional beauty partners.Founded in 2017, USHOPAL has successfully built a portfolio of prestigious brands, including the acquisition of British luxury skincare brand Argentum Apothecary in 2022 and a strategic investment in the French niche fragrance brand Juliette Has A Gun. With a balanced strategy focused on both international and China market growth, the group operates an exclusive portfolio of nearly 20 premium beauty brands spanning skincare, cosmetics, and fragrance categories.WHY: Through this acquisition, USHOPAL will bring new momentum to Payot leveraging its expertise in global omnichannel, brand-building, and consumer engagement to drive growth across international markets.

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