Cologne-based SaaS platform Eyva.ai has announced a €2.7 million ($2.9 million) seed funding round to optimize product portfolio development in the beauty and personal care industry.WHO: Germany-based Eyva.ai, founded in 2022 by Djef Riady Rifamole and Wilhelm Raider, focuses on leveraging artificial intelligence to optimize product portfolio development for midsize and enterprise businesses, particularly in the beauty and personal care sectors. The platform leverages AI, claiming to cut research time by 90 percent and speed up the development of product concepts by 60 percent. The platform also advances beyond dashboard-based data consumption by enabling employees to create product concepts more efficiently using large language models.WHY: Eyva.ai will use the funds to expand its services into the broader consumer goods market, aiming to position itself as a leading AI-driven platform for product development. The company is also exploring advanced integrations with internal data systems to enhance risk identification and support global innovation.IN THEIR OWN WORDS: “Companies have been trapped in a cycle of spending over €100,000 on fragmented, single-point solutions that fail to deliver real decision-making value,” says Djef Riady Rifamole, CEO of Eyva.ai. “This outdated approach wastes time and resources. To stay competitive in today’s fast-changing market, shaped by economic shocks and evolving consumer demands, companies need faster, smarter solutions.”DETAILS:Eyva.ai secured €2.7 million ($2.9 million) in seed funding at a roughly $13 million valuation.