Beauty company Ivea Group continues its diversification strategy, snapping up media and e-commerce group My Little Paris.WHO: Created in 2008 by five entrepreneurs around a simple newsletter of good deals, My Little Paris has become a hybrid player sitting between media and e-commerce. The launch of its beauty and fashion boxes in 2012 marked a turning point. My Little Box and Gambettes Box, monthly subscriptions, now have nearly 150,000 customers. This activity represents more than half of its estimated turnover of around €30 million. The company recently launched Dose, a premium box focused on the art of living. The TF1 Group is a leading French media company, active in linear television, streaming, and audiovisual production. Its top priority is to build a model that sustainably finances the best offer of free entertainment and high-quality information. Every month, 58 million French viewers engage with its free-to-air channels, and 35 million use its streaming platform, TF1+. Its Studio TF1 division (formerly Newen Studios), which brings together more than 50 companies and labels in France and abroad, is a key player in production and distribution.Jean Michel Karam founded Ieva Group as a platform for personalized beauty and well-being, combining scientific precision, clean and effective beauty, technology, editorial content, and physical services. Its mission is to transform beauty and well-being into an emotional, data-driven experience through its products and services. Its portfolio of Ioma cosmetics and Atelier du Sourcil and Boudoir du Regard brands is an ecosystem that combines science, technology, distribution, content, and experiences.