Consumer Electronics Showcase (CES) has become ground zero for health, beauty, and wellness tech launches. Retailers, investors, and strategics kick off the year in Las Vegas scouting for the next generation of technology breakthroughs. Big brands and start-ups use this conference as a platform to show off their latest innovations in a technology context.

Here are the innovations that need to be on your radar in 2020:

ICON.AI Venus Smart Mirror: Described as the world’s first multifunctional AI-powered mirror with a built-in Alexa smart display speaker. The user-centered design provides an easy-to-use interface, understated elegance, and the integration of artificial intelligence.

• AI, AR, and built-in Alexa smart display speaker.
• Features a 7-inch touchscreen LCD that provides skin diagnostic and AR makeup functions.
• Serves as a table mood lamp when not being used as a mirror or as an LED ring light for makeup application.

CareOS Poseidon Smart Mirror: A made-to-measure connected mirror integrated with the CareOS personal care platform. CareOS provides order to an increasingly digital, but disjointed, bathroom, connecting, synthesizing, and enhancing information from personal care devices, apps, and experts to streamline choices about health and appearance while preserving consumers’ privacy.

CareOS Poseidon delivers practical benefits that improve wellness on a daily basis, including:

• Tracking skin details with 360° visualization
• Zooming on a face detail with a magnifying feature
• Hygiene education, such as teeth brushing games for kids
• Displaying tutorials for everything from posture to make-up application
• Identifying weight trends and cross-referencing it with nutrition
• Adapting lighting to mood
• Starting from 32 to 55 inches with oversize mirrors developed upon request

“The team at CareOS is making great use of MediaPipe, Google’s open-source framework for building cross-platform multimodal machine learning applications. MediaPipe running on edge devices, like CareOS, provides an ultra-fast and more secure solution compared to AI platforms that send user data to a remote server for processing,” Ming Yong, Google’s Product Manager for MediaPipe, said in a statement. “The result is an amazing digital health experience while providing a high level of user data privacy.”

L’Oréal Perso: The smart AI system developed by the L’Oréal Technology Incubator creates on-demand, personalized formulas. The AI platform will monitor skin over time, optimizing the formula by incorporating real-time skin assessment, air-quality, pollution data, and trend analysis. Perso will be launched in partnership with a leading L’Oréal skincare brand in 2021.

With a patented motorized cartridge system, Perso creates personalized skincare formulas in four steps:

• Personal skin analysis: The user opens the Perso mobile app and takes a photo with their smartphone camera. Utilizing L’Oréal-owned ModiFace technology, the app uses AI to analyze the user’s overall skin condition—including deep wrinkles, fine lines, the appearance of dark spots, and pore visibility.
• Environmental assessment: Using Breezometer geo-location data, Perso assesses local environmental conditions that can influence the state of the user’s skin, including weather, temperature, pollen, UV index, and humidity.
• Product preference: The user then enters their personal skincare concerns into the Perso app, including fine lines, dark spots, pigmentation, pore size, radiance, and dullness. The user can also input preferred texture and hydration-level to further customize their unique formula of moisturizer, serum, and under-eye cream.
• Custom formulation and dispensing: This collective data informs the creation of a personalized blend of high-performance skincare, dispensed in a perfectly portioned, single dose at the top of the device for easy, clean application. The technology adjusts for morning and evening application, and the device features a detachable mirrored top so consumers have the option of taking a single or larger dose with them on-the-go.

The development is focused on skincare at the moment, but the device will be capable of creating personalized foundation and lipstick using real-time trend and color-matching technology.

Amorepacific IOPE Tailored 3D Mask and MakeON Flexible LED Patch: Created in collaboration with the 3D printing system developer Lincsolution in 2017, Amorepacific’s face mask 3D printing system uses an app that measures facial dimensions, printing a personalized hydrogel mask that caters to individual facial features and skin conditions. The technology will be available through Amorepacific’s lab-based skincare brand IOPE, as a part of its tailored service available at the brand’s Seoul flagship store starting April 2020.

Amorepacifc also showcased its latest beauty device that features flexible LED technology. The lightweight, flexible LED patch adheres to the skin, minimizing light dispersion and maximizing the skincare effect, which includes firming, tone-evening, and soothing. The flexible LED device will be available in Korea through the company’s beauty device brand MakeON this year.

Procter & Gamble Opte Skin System (Generation 2): P&G Ventures, the start-up studio within Procter & Gamble, returned to CES to share developments of Opte Precision Skincare System. Opte is creating a new category of at-home precise skincare solutions.

The Opte Wand scans the skin with an enhanced digital camera that instantly analyzes each image using a proprietary algorithm to detect tonal imperfections not visible to the human eye. Using input from the algorithm, Opte precisely prints via a new-to-the-world, custom thermal inkjet printer, and cartridge, picolitre droplets of Spot Optimizing Serum on target areas until there is a perfect color match with the surrounding skin tone, correcting in real-time sun damage and hyperpigmentation, and fading the appearance of spots over time.

Generation 2 device updates:

• 70% less expensive
• Can process skin images 30% faster
• Improved user interface and upgraded OLED display
• Enhanced digital camera that captures 200 frames per second
• More portable and adds connectivity to assure a better user experience

Neutrogena Skin360 Relaunch: In 2018 Neutrogena launched the Skin360 app and SkinScanner device, which transformed the average iPhone into a high-powered camera that could analyze the skin on a pore level. The 2.0 version of the app is tool-free and powered with the first generation of NAIA, an AI-powered skin health coach.

In shifting away from a physical tool, the 180-degree selfie analysis is now powered by Perfect Corp’s YouCam technology, which provides a lightning-fast analysis for a broad range of skin parameters. The skin analysis boosted by the brand’s extensive database and the individual’s self-assessment inputs. The result is a unique Skin360 Score that will inform the creation of a unique skincare routine.

The skin analysis algorithm:

• Analyzes more than 100,000 skin pixels over 2,000 facial attributes.
• Developed using more than 10,000 facial databases across ethnicities, skin types, and ages (from 7-70 years old) with more than 10 types of lighting.
• With more than 2.5 million possible product recommendations, virtually no two routines are exactly the same.

“As part of the world’s largest healthcare company, we combined 60 years of skin health experience with 30 years of proven, sustainable behavior change research to build a powerful, comprehensive and highly-advanced skin health algorithm,” said Dr. Michael Southall, Global R&D Lead, Neutrogena Skin Tech, Johnson & Johnson Consumer Health. “As more data is tracked, NAIA™ will use machine learning to improve analysis and recommendations, getting more precise and intelligent.”

Lulu Lab Lumini Home: A spin-off company of C-Lab, Samsung Electronics’ in-house venture program and a member company of the Born2Global Centre. Lulu Lab brings their technology into the consumers’ home with Lumili Home an AI Beauty & Lifestyle Assistant that provides skin-data based integrative personalized solutions based on Interactive AI and Data Intelligence technology.

Yongjoon Choi, CEO of Lulu Lab said: “We have high expectations for the function and role of ‘LUMINI Home’, skincare assistant to replace experts by taking the role of skin analysis and management which was in the domain of experts only.” With the expansion and specialization of the global home care device market, consumers will demand higher levels of management and systematic systems. Therefore, “We will focus on researching and developing more innovative models in advance of market changes by providing not only home aesthetic devices but also customized services to maximize consumers’ lifestyle and their convenience.” he added.

Reduit One and Hairpods: Handheld cosmetics devices use microtechnologies from the medical sector to enhance specially formulated cosmetic solutions to deliver treatment benefits more effectively dramatically improves the absorption of active ingredients into the hair and skin. Hairpods is the first product line slated for release in Spring 2020, with broader beauty applications in skincare and make-up planned in late 2020.

• Ultrasonic Diffusion: technology allows the Reduit One to disperse droplets 50 times smaller than traditional mist applications creating a pure high concentration formula.
• Magnetic Misting: Developed by world-class experts in precision delivery systems this technology enables the Reduit One to create a unique magnetic field, amplifying absorption and allowing each active ingredient to penetrate deep into the hair.
• Smart Customization: Each pod has its own on-board program and memory, allowing it to automatically adjust the Reduit One’s sonic pulsations and magnetic misting while optimizing the use of LED lights to deliver personalized results.

Reduit Founder and CEO Paul Peros said: “As the first company to apply microtechnologies to the beauty space, we are looking to turn the cosmetics industry on its head by giving consumers the opportunity to do more with less. The majority of active ingredients in beauty products go to waste by drying, crystalizing, or simply being wiped off the skin or hair without ever doing what they are designed to do. Reduits’s technology ensures every drop of product matters by making them at a minimum ten times more effective while reducing the quantities needed. This drastically improves beauty treatment results while streamlining consumers’ routines and helps to tackle the industry’s massive problem with waste.”

Reduit is the first part of the Wellfully group of companies, whose mission is to create solutions in the luxury beauty and wellbeing space that enable consumers to live smarter, more sustainable lives.

Core Meditation Trainer: A handheld meditation trainer that couples tactile meditation with an elevated app experience. During meditation sessions, Core pairs curated audio with haptic feedback to create complete immersion while guiding breathing and focus. The physical object that is held collects data to help track the user’s meditation journey and provides personalized insights.

• No nagging notifications. The functional aesthetic design of the device is intended to be left out as a physical reminder.
• An electrocardiogram (ECG) measures heat data providing feedback on calm and focus levels.
• The app provides a selection of guided meditations, breathing exercises, and soundscapes.

Lora DiCarlo Baci and Onda: Two new “bio-mimetic pleasure devices” that use micro-robotics technology to mimic human touch. Designed to help produce a blended orgasm, Onda is specific to the G-spot and Baci is specific to the clitoris. Both Baci and Onda, along with Osé, were designed by a team of primarily female-identified engineers to fill a demand in the marketplace for products that give women and LGBTQ+ people ownership of their pleasure.

Osé is Lora DiCarlo’s award-winning and patent-pending microrobotic, hands-free pleasure device designed to mimic the best kinds of human touch. Created in partnership with Oregon State University’s College of Engineering, there are approximately 250 parts in Osé, which is higher than the number of bones in the adult human skeleton, demonstrating the complexity of design and innovation of the product.

After being banned from exhibiting at CES 2019, Lora DiCarlo wins two new Innovation Awards in Robotics and becomes one of the most recognized robotics consumer product companies in the history of CES.

Colgate Plaqless Pro: An AI-powered electric toothbrush that allows the user to know if their teeth are truly clean. The toothbrush incorporates smart optical sensors embedded in the brush head to enable the detection of buildup on teeth in real-time. Brushers “see” how they really brush: a light ring on the handle turns blue to alert users that buildup is detected and turns white when an area is done.

• Smart Optical Sensors dynamically detect buildup while brushing
• Syncs with the Apple Health app to ensure easy and transparent tracking of oral health
• AI-powered technology enables brush location tracking in the Colgate Connect App, reporting the effectiveness of each brushing session and offering personal coaching to improve brushing.
• Embedded DSP to analyze and sense buildup in real-time and to translate to signals on both the brush handle and app.

Oral-B iO: A new power toothbrush series designed using insights collected from more than six years of product research and development and over 250 patents from around the world. Reimagined and redesigned from the inside out, the toothbrush delivers superior design, performance, and experience for a professional clean feeling.

• Linear Magnetic Drive: produces controlled, harmonious movements; the quiet and frictionless linear drive system efficiently transfers more energy directly to the bristle tips.
• Superior Cleaning Action and Redesigned Brush Head: combine oscillating, rotating movements with micro-vibrations to ensure a deep clean that reaches every contour. The brush head has been redesigned with twisted bristles and reinforced with high-density tuft-in-tuft configuration.
• Bimodal Smart Pressure Sensor: provides positive brushing feedback, identifying and guiding users to brush in the optimal pressure range. The Sensor features a variable-speed smart drive that adjusts the frequency to protect gums and enamel.
• Smart Display with Personalized Brushing Modes: an intuitive interface that greets users, while also providing coaching and motivation throughout the cleaning process. Features up to seven brush modes for a highly personalized experience.
• Artificial Intelligence Tracking via the Oral-B iO App: provides real-time individual tracking and coaching, powered by artificial intelligence informed by thousands of recorded brushing sessions.

Pragrant Electic Deodorant: Designed to sterilize and purify odors using bio-plasma and plasma medicine technology while avoiding the discomfort, wetness, and stickiness of topical deodorants. The device can also detect the degree of odors and can be set by time and intensity.

DSG Nail Pop: A portable beauty device that can print customized nail stickers designed using a combination of dye sublimation printing technology and nail art. The device is operated by the app connected by Bluetooth. The app is free and available for Android and iOS.

The Zenergy Aroma Dream: The device combines innovative aroma and sound therapy principles with an integrated alarm clock to create a therapy product that helps bring calm, focus, and relaxation.

OhMiBod launches blueMotion NEX|3: A Bluetooth-enabled, vibrating couples ring is a return to the company’s roots. The OhMiBod Remote App features new functionality that allows users to “feel the music” while listening to their favorite songs, inspiring a true dual-sensory experience.