The Spanish VC firm made a multimillion-dollar minority investment in Goddess Maintenance Co., a biotech haircare brand.WHO: Goddess Maintenance Company (GMCo) unites four accomplished founders with a proven track record. Entrepreneurs and sisters Lauren Vesler and Manda Mason transformed nail care with The W Nail Bar, alongside haircare innovators Edward Connaghan and Denise Russell, formerly the brand architects behind the global rise of Olaplex and K18 Hair. Their vision is a full-body beauty brand driven by innovation and sustainability, pioneering biotech-powered, eco-conscious solutions. They launched with a hero BioTech Blowout Leave-In Restorative Mask, introducing BioProtection. The proprietary Goddess Molecule consists of a macro peptide and a micro peptide, working together to penetrate both the cuticle and cortex, creating a defensive barrier surrounding the entire hair shaft. It creates a scaffold-like structure that wraps around and within the hair, delivering a complete, reparative and protective transformation from the inside out. It is exclusively distributed in the professional channel, in partnership with CosmoProf and Paramount Beauty.Established in 2021 by Montse Suárez, Iris Ventures is a growth equity firm that empowers a new generation of visionary founders, with a portfolio that includes leading companies such as Healf, Saysh, Holistic, Biomel, Essentialist, and Artemest. The firm invests in growth-stage companies across Europe, the UK, and the US, providing hands-on operational and strategic support, leveraging a global network of experts, and specializing at the intersection of community, branding, innovation, and technology.