China's leading multi-brand beauty group Joy Group has acquired Italian haircare brand Foltène.WHO: Founded in Milan in 1944 by pharmaceutical researchers, Foltène is known for its scientific heritage and pioneering innovation. The brand developed two proprietary active complexes, Tricosaccaride and Tricalgoxyl, which are clinically proven to promote thicker, fuller, and healthier-looking hair. Foltène's core product portfolio focuses on the healthy growth and repair of hair and keratin, covering a wide range of categories including anti-hair loss ampoules, gender-specific anti-hair loss shampoos, eyebrow and eyelash serums, and nail repair essences.Shanghai-based Joy Group is a multi-brand beauty company with a portfolio that includes JUDYDOLL, JOOCYEE, Biophyto Genesis, René Furterer (China business), and now Foltène. They also operate their own R&I center and cosmetics manufacturing facility, bringing together top talent across disciplines to build an integrated, agile, and responsive end-to-end supply chain.WHY: This acquisition marks another milestone in Joy Group's "multi-brand, multi-category, and international" strategy, completing a comprehensive portfolio that spans color cosmetics, hair and scalp care, and dermatological skincare. The addition of Foltène will generate strong synergies with the Group's existing brands, driving continued growth and innovation.IN THEIR OWN WORDS: Allan Liu, Chairman and CEO of Joy Group, stated, "As awareness of scalp and hair health continues to rise, we see immense growth opportunities ahead.