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Lost in Regulation? A Rare Forum for Indie Brands to Meet the Rulemakers

Published April 26, 2026
Published April 26, 2026
Troy Ayala

Key Takeaways:

  • IBA convenes a rare forum for brands to speak directly with rule makers.
  • Regulators and brands will unpack real-world compliance challenges.
  • The event could expose conflicting rules and open the door to alignment.

If there is one word to describe the independent beauty and personal care industry’s biggest obstacle over the past couple of years, it would be uncertainty. From tariffs and wars snarling supply chains to MoCRA compliance challenges, it felt like as soon as a company extinguished one fire, another would ignite. Whether a brand has a team of compliance experts or a founder who wears compliance as one of their many hats, they all lack the one thing that could bring clarity to the volatile landscape: the ear of the rule makers. 

As regulatory scrutiny expands from the federal level to the state and even city levels, the Independent Beauty Association (IBA) aims to clear the opaque cloud of compliance by bringing together top US regulators and brand representatives on May 21 at the Javits Center for IBA’s Cosmetics Convergence Conference: Meet the Regulators. The event will provide a rare forum for brands to engage in conversation with the actual agencies responsible for implementing and enforcing these rules and ask questions that websites and lectures can’t answer.  

 “The US legislative and regulatory landscape continues to fracture, and that divergence is having an outsized impact on small and midsized businesses,” Dr. Akemi Ooka, Interim CEO of the IBA, told BeautyMatter. “Bringing regulators and industry together in one room creates a rare opportunity to align on how these policies are being implemented and how they’re experienced in practice.”

 Representatives from the Food and Drug Administration (FDA), Federal Trade Commission (FTC), and many state government regulatory agencies will attend the full-day event, along with a cross-section of industry attendees, to facilitate meaningful, direct engagement with the regulators and with each other.  

“This is about creating a space where perspectives can be shared, questions can be asked, and real-world experience can inform constructive conversations about both the intent of policy and its implementation in practice,” said Ooka.

When IBA staff spoke with the invited speakers, according to Ooka, they found that the regulators not only looked forward to speaking with brands but also to each other. “We realized that regulators in the beauty industry don’t have many opportunities to meet with one another,” Ooka said. “This forum not only helps paint a landscape that beauty companies are navigating for regulators, but it also helps to illustrate where various rules and guidelines may be in direct conflict with each other, or where greater harmonization may be possible.”

This isn’t a typical cosmetic regulatory conference where attendees feel “talked at” or smothered in industry jargon. Ooka sees it as an opportunity for the beauty industry, particularly SMEs (small and medium-sized enterprises), to build and invest in communication with regulators, shaping the policies that will affect the industry for years to come.

“Indie beauty has an opportunity to have a broader voice in the room in shaping safe, innovative, accessible products, and from our vantage point, the regulators are very interested in what we have to say,” Ooka concluded.

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