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Motion Equity Partners Takes Majority Stake in Capsum

Published October 20, 2026
Published October 20, 2026
Capsum

Key Takeaways:

  • Capsum is a French beauty CDMO.
  • Motion Equity Partners buys stake from Chanel. 
  • Capsum's annual sales are close to  €80 million ($90 million)

French CMDO Capsum has a new owner.

WHO: Founded in 2008, Capsum partners with the world’s leading beauty houses to develop and manufacture highly innovative cosmetic products. It is recognized for its pioneering expertise in microfluidics, a proprietary technology that encapsulates active ingredients and creates visually distinctive, highly sensorial textures. Capsum has progressively evolved into a multi-technology CDMO, developing and manufacturing both microfluidic and non-microfluidic products across skincare, makeup, haircare, and fragrance. A team of 270 people, one-third of whom are involved in R&D, is committed to pioneering innovation across its core segments, including skincare, makeup, haircare, and fragrance.

Founded in 1989, Motion Equity Partners is a private equity investment firm headquartered in Paris, France. The firm invests in companies operating in the agri-food, consumer goods, specialized distribution, business services, healthcare, and light industry.

WHY: Motion Equity Partners will support Capsum to activate new growth drivers. In the US, Capsum will leverage its established presence and the recent acquisition of the clean beauty formulator KKT Labs to expand its commercial footprint and accelerate its multi-technology offering beyond microfluidics. Today, close to 40% of Capsum’s US business is already non-microfluidic. In Asia, where market potential is deep, there are significant growth opportunities.

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