Launch Date: April 1986
Geography: Teningen-Nimburg, Germany
Founder: Dr. Erich Schulte, MD, Founder
Executive Team:
Notable Investors:
2025 Full Year Projected Revenue: $8M - $10M, according to industry estimates
Primary Category: Skincare
Other Categories:
Funding: Private Equity
Primary Distribution Channel: Independent Retailers
Other Distribution Channel: DTC
Key Retail Partners:
2025 Projected Offline Distribution Points: 616
QMS Medicosmetics is a pioneer in collagen innovation, redefining anti-aging skincare through science and medical expertise. With a focus on treating the root causes of aging—not just the symptoms—our advanced formulas deliver visible results by stimulating skin regeneration without irritation.
We set new industry standards by introducing second-generation collagen with 97% skin-identical structure. In a groundbreaking advancement, we launched COLLAgen3D—the third generation of collagen—featuring 100% skin-identical, micromolecular, vegan collagen for deeper penetration and superior performance.
Rooted in The Beautiful Truth, QMS offers more than high-performance products. Our transformative, results-driven facials work in synergy with our formulations to restore, renew, and visibly rejuvenate the skin. QMS unites science, innovation, and clinical proof and precision for truly lasting beauty—inside and out.
Insights: Viola Kleist, CMO
Why now and why you?
QMS Medicosmetics is ready to step out from being beauty’s best-kept secret into the global spotlight. After taking over from our visionary founder, we are scaling internationally, bringing scientifically backed, high-performance skincare to women everywhere who seek real, lasting results.
Our mission is clear: to be led by science, not trends. Every formula is driven by clinical research, every claim backed by proof. We introduced the second generation of collagen with 97% skin-identical structure and, in a groundbreaking move, launched COLLAgen3D. We don’t rely on hype or jargon. Our promise is The Beautiful Truth—transparent, results-focused skincare powered by ingredient innovation and medical insight. With transformative facials and powerful homecare products, we deliver what others merely promise.
This award would recognize not just our past, but our bold leap into the future—elevating QMS from a cult favorite to a globally recognized leader in results-driven skincare.
What fuels your competitive advantage?
Our competitive advantage lies in a quiet confidence built on science, collaboration, and real results. At QMS Medicosmetics, we are committed to advancing skincare through continuous innovation—particularly in collagen research, where we work closely with leading scientists and universities to push boundaries and develop next-generation solutions. This dedication has led to milestones like our second-generation collagen with 97% skin-identical structure, and the recent breakthrough with COLLAgen3D. But we know innovation is never finished. Our goal is to keep evolving, guided by research, not marketing trends. We don’t claim perfection—we prove performance. Through clinical studies, transparent communication, and ongoing scientific partnerships, we stay focused on what matters: creating skincare that delivers visible, lasting change.
What are you most proud of accomplishing to date?
Our proudest achievement to date is the launch of COLLAgen3D—a groundbreaking advancement in skincare and the result of years of focused research and development. This third-generation collagen features 100% skin-identical, micro-molecular, vegan collagen, setting a new benchmark in absorption, compatibility, and effectiveness.
Developed in partnership with leading biotech laboratories and cutting-edge research, COLLAgen3D reflects our unwavering commitment to innovation and delivering real results. It’s not just a product launch—it’s a technological leap that reinforces our promise to only offer what we can clinically prove.
Bringing this breakthrough to life while staying true to our core values of performance, transparency, and integrity is what we’re most proud of. It marks a defining moment for QMS Medicosmetics and a bold step toward shaping the future of collagen-based skincare.
What is the one thing you wish someone had told you?
I wish someone had told me just how early collagen loss begins—often as early as your mid-twenties—and how critical it is to start supporting your skin before the signs of aging become visible. But more personally, I wish I had discovered the power of QMS products and facials much earlier in my own skincare journey. If I had known then, what I know now about the clinical performance of our collagen technology and the transformative results of our treatments, I would have started using QMS years sooner and would not have exposed myself that much to the sun, never forgetting to put on my SPF 365 days a year. It’s not just about correcting damage; it’s about prevention, protection, and giving your skin what it needs before the first fine lines even appear. That insight has shaped not only how I care for my own skin, but how passionately I advocate for early, science-backed skincare through QMS. Because when you truly understand the science, you realize aging beautifully starts long before the mirror shows it.
What would you tell your past self before starting this journey?
I would tell myself: It will take more patience and resilience than you can imagine—but it will be worth it. Building a brand like QMS Medicosmetics, grounded in science and integrity, with limited marketing resources, is not the easy path. Our key investments have always gone into the quality of our products—into research, innovation, and clinical efficacy—not flashy campaigns. And while that choice makes growth slower, it also makes it real and lasting.
I’ve learned that even the most effective products need a clear, authentic story. Results speak—but only if people know where to listen. I’d remind myself that it’s okay to grow steadily, to stay true to the mission, and to lead with substance, not noise. And on a more personal note, I’d say: start using QMS sooner. If I’d known how much of a difference our formulations and facials could make, I would have begun years earlier. Aging prevention is powerful, and this brand truly delivers it—quietly, but remarkably.
What does success look like in the next 3-5 years?
Success for QMS means stepping confidently from being a well-kept industry secret to becoming a globally recognized leader in science-backed skincare. Over the next 3-5 years, our focus is on international expansion—bringing the power of our clinically proven collagen innovations to key markets including the US, China, and the Middle East.
We envision QMS becoming a trusted name in high-performance skincare across continents, not just in treatment rooms, but in the daily routines of consumers who value results over trends. Success means forging strong local partnerships, expanding our network of spa and clinic professionals, and establishing QMS facials and products as the gold standard for skin transformation in every region we enter.
Above all, success is staying true to our roots: investing in innovation, remaining transparent, and delivering visible results—so that wherever you are in the world, when you hear QMS, you know it means skincare that truly works.
What's one industry trend that is overhyped, and what's being overlooked?
One trend that’s clearly overhyped is the constant chase for the “next miracle ingredient.” The industry loves buzzwords—whether it's the latest exotic extract or trending molecule—often without meaningful clinical backing or long-term efficacy. It creates noise but not necessarily results.
What’s being overlooked, however, is the power of proven, foundational skincare science—like collagen. While collagen is often mentioned in marketing, its complexity, structure, and the science of absorption are rarely understood or properly addressed. At QMS, we’ve made it our mission to go deeper, advancing collagen innovation with real research and next-generation formulations that the skin can actually recognize and use. The future isn’t about chasing trends—it’s about refining what truly works, and educating consumers on the difference between marketing claims and scientifically validated results. Retraining the skin to properly work.
How do you think the industry needs to evolve?
The beauty industry needs to shift from hype to honesty. Consumers are more informed than ever—and they deserve brands that respect that intelligence. The industry must evolve toward greater transparency, clinical validation, and education, moving away from overpromising and underdelivering.
There’s also a need to rethink how innovation is defined. It’s not about launching dozens of new products every year, but about investing in meaningful advancements—like ingredient delivery systems, skin-identical formulations, and personalized care based on real skin science.
And importantly, the industry needs to make results—not trends—the standard. That means more emphasis on long-term skin health, preventive care starting at a younger age, and treatments that support skin function rather than just surface-level fixes. At QMS, we believe evolution means going deeper, not louder—giving people skincare that works, backed by proof, and communicated with integrity. That’s how trust is built—and that’s how the industry should move forward. Transparency should become the norm.
If you could wave a magic wand, what one wish would you make for your business?
If I could wave a magic wand, I’d wish for global awareness of the true power of QMS—for people everywhere to instantly understand what sets us apart: the science, the integrity, and the visible results. We’ve invested so much into creating products and treatments that genuinely transform skin, grounded in decades of collagen research and clinical performance. My wish would be for that message to cut through the noise—reaching every person searching for skincare that actually works, without the fluff. In short: I’d wish for QMS to no longer be the industry’s best-kept secret, but a trusted name worldwide—for anyone who values substance over superficiality and real results over empty promises.
