Sakara Life, the New York City-based direct-to-consumer wellness and lifestyle program, completed a $15 million Series B financing with significant investment from new investors.
WHO: Sakara Life was founded in 2012 by Whitney Tingle and Danielle DuBoise, who bootstrapped the company with $700 they raised at a dinner party. Sakara Life provides a wide array of premium wellness solutions, including its signature plant-based nutrition program delivered ready-to-eat to clients’ doorsteps, and a digital marketplace with more than 30 branded functional snacks, supplements, and ingestible wellness products. The co-founders pioneered the concept of “food as medicine” and infused this groundbreaking philosophy into the zeitgeist as it is understood today. Almost ten years later, Sakara employs 172 individuals and is available nationwide.
WHY: Sakara plans to use the influx of capital to expand into new categories, introduce new technology, invest further in its sustainable packaging, and support the growth of the team’s footprint.
IN THEIR OWN WORDS: “We are building a global wellness movement—one that uses the power of plants as medicine—that puts you in the driver’s seat of your own well-being. We’re humbled by the enthusiasm from this set of incredibly talented and experienced group of investors as we set out to redefine the future of wellness,” says Sakara Life co-founder and co-CEO Danielle DuBoise.
“I joined as an investor and Chair of the Board of Sakara because I believe the company is uniquely positioned to create a consumer-compelling platform at the forefront of the wellness movement,” says John Replogle. “I’m excited to build on the magic the team has created and help cultivate a robust health and beauty platform. Sakara is beautifully positioned to tailor to every facet of each client’s lifestyle, to advance human health, and to continue on their mission to transform lives on a global scale.”
“John Replogle, who will now act as Chairman of the Board, will help take what we know about health and clean living and translate that into products that not only transform the way we eat, but the way we live,” says Whitney Tingle, co-founder and co-CEO of Sakara Life. “If we’ve learned anything about consumer behavior while building this company, it’s that people finally understand that the choices you make every single day have the greatest impact on your health, and we’re proud to be a part of those daily decisions,” Tingle added.
“Sakara Life is a category-defining brand offering a proprietary nutrition philosophy backed by cutting-edge science that has delivered proven efficacy. We feel the brand has broad permission to credibly extend into several larger adjacent categories, including clean beauty,” stated Brian Thorne, Partner, Silas Capital.
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