WWD reported The Skinny Confidential’s namesake beauty business has raised more than $1 million in seed funding.
WHO: Lauryn Evarts Bosstick launched her blog in 2010 focusing on “tangible tips or tricks” that her readers can apply to their own lives, with a focus on beauty and wellness, and she launched a podcast five years ago. The Skinny Confidential’s beauty line launched with two products focused on fighting inflammation and puffiness: the Hot Mess Ice Roller, and the Ice Queen Face Oil.
WHY: With the seed round, Bosstick plans to market The Skinny Confidential products via podcasts in the Dear Media network.
- The Skinny Confidential’s beauty business has raised more than $1 million in seed funding.
- The round was led by Dear Media, a podcast network run by Michael Bosstick, Lauryn Bosstick’s husband and co-host. Drybar founder Alli Webb, Blended Strategy Group’s Sherry Jhawar, Good American Chief Executive Officer Emma Grede, and Digital Brand Architects Raina Penchansky also invested in the business.
- The brand has a pipeline of about 20 products set to roll out over the next two-and-a-half years.
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