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Published March 3, 2021
Published March 3, 2021

Tech Wellness leader Therabody has raised strategic investment from more than 100 celebrities and influential people in professional sports, culture, and entertainment to fuel growth globally.

WHO: Therabody, formerly known as Theragun, was founded by Dr. Jason Wersland in 2008. He invented the world’s first handheld percussive massage therapy device, Theragun, as an alternative to surgery or pain medication to treat injuries. In 2016, Dr. Jason and Therabody’s CEO, Benjamin Nazarian, commercially launched Theragun, making noninvasive pain management attainable for everyone. In 2020, Theragun evolved into Therabody, an ecosystem of comprehensive, industry-leading products that are at the intersection of fitness, recovery, and pain management used by professional athletes, medical professionals, and consumers.

WHY: These funds will be used to continue the acceleration of research and development efforts along with heavy investment in its international expansion with plans to launch into 10 new countries by 2022.

IN THEIR OWN WORDS: “To have such a significant number of premiere athletes, entrepreneurs, and celebrities invest in our company is both an honor and a testament to the validity of Therabody’s products and mission,” explained Benjamin Nazarian, CEO of Therabody. “Therabody has grown exponentially not only because of our commitment to efficacy and research but because of the trust that our customers have in what we develop. Our investors not only see the value in taking care of their bodies naturally, but they are investing in both the industry and in a brand that they believe is creating impact. We’re fortunate to be working with some of the strongest and smartest people in the business, across various professions, and look forward to further revolutionizing health and recovery.”

“Ben, Dr. Jason, and the entire Therabody team are passionate about helping people and delivering innovative products and experiences. We deeply resonate with the company’s mission of providing recovery, health, and holistic wellness solutions for everybody,” said Larry Marcus, co-founder of Marcy Venture Partners. “The consumer and professional feedback that we’ve seen and heard about Theragun is off the charts. We see a massive opportunity for the brand on a global level, and we’re looking forward to their continued growth ahead.”

“We are excited to back Therabody as it leads the way in innovation at the intersection of fitness, wellness, and technology,” said Nate Raabe, Managing Partner of Rx3 Growth Partners. “We believe in brands that push the envelope and Therabody has done an incredible job reinventing the recovery category by creating a range of effective wellness solutions.”

“From early conversations about brand growth with the Therabody team to highlighting Dr. Jason’s journey on our Boardroom network, Thirty Five Ventures has been aligned with Therabody’s mission of providing people with alternative solutions to pain management and recovery for some time and we’re excited to make it official,” said Rich Kleiman, co-founder of Thirty Five Ventures. “Therabody is at the forefront of incredible opportunities in the wellness space, and we look forward to seeing what else they’re going to accomplish.”


  • The round includes investments from Shawn Carter (Jay-Z), Jay Brown, and Larry Marcus‘ Marcy Ventures, Aaron Rodgers’ growth equity fund Rx3 Growth Partners, True Capital Management, James Harden’s 13 Endeavors, Kevin Durant and Rich Kleiman’s Thirty Five Ventures, and Kevin Hart’s Hartbeat Ventures.
  • The company has been profitable since its first fully operational year in 2017.
  • In 2020, the company grew its profits more than 30x since 2017 and tripled its overall revenue over the previous year.
  • Therabody expanded its presence internationally to more than 60 countries, with offices in Shanghai, London, and Dublin, with plans to open more this year.
  • Therabody increased its retailer distribution from 40 stores in the US to approximately 10,000 retail doors globally in just 18 months.
  • The company opened five branded retail locations in the US, with plans to open more this coming year.
  • To date, Therabody has been issued 126 patents globally and has an additional 138 patents pending.
  • Other high-profile people from sports, business, culture, and entertainment participating include 2 Chainz, Maro Itoje, Nicky Jam, Trent Alexander-Arnold, Josh Allen, Rodney Jerkins, Kyle Allen, Karlie Kloss, Lance Bass, Mau y Ricky, Cody Bellinger, Shawn Mendes, Troy Carter, DK Metcalf, Kat Cole, Jordan Palmer, Will Compton, Pokimane, Kirk Cousins, Albert Pujols, Daniel Craig, Marcus Rashford, Cindy Crawford and Rande Gerber, Rihanna, Sam Darnold, Suzy Ryoo, Kevin De Bruyne, Shiza Shahid, Brent Faiyaz, Maria Sharapova, Pau Gasol, Ryan Sheckler, Andrew Gertler, Breanna Stewart, Ashley Greene, Marcus Stroman, DeAndre Hopkins, Justin Timberlake, Julianne Hough, Bobby Wagner, Desmond Howard, and Russell Wilson and Ciara.
  • In September 2020 Maria Sharapova made an investment in Therabody and became a member of its Advisory Board.

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