Uncover, Africa’s emerging beauty brand, successfully closed a $1.4 million seed II funding round led by EQ2 Ventures and IgniteXL Ventures. WHO: Kenyan-based Uncover was founded in 2021 by Sneha Mehta and Jade Oyateru with the aim of having a limitless impact on the well-being, self-esteem, and possibilities of women across Africa and beyond. The innovative brand creates highly effective, science-backed products that are tested and approved by melanated women. Uncover leverages leading K-beauty technology and innovation, infused with the healing powers of African botanicals like Baobab, Argan, and Rooibos to create safe, nourishing solutions. The brand has built a tech platform that supports product discovery, relatable, educational information, and community engagement. The company has 1,000s of data points on women to help drive personalization for their community’s unique skincare needs. WHY: The round brings together global and local investors to support the Uncover team in their plans to further build their tech platform, launch new products, expand to new markets, and continue to leverage data to build the leading skincare brand made with melanin-rich skin in mind.IN THEIR OWN WORDS: Patrick Thiriet from EQ2 Ventures said, “We’ve been following Uncover since the early days, and I must say we kept on being impressed by Sneha and Jade. As investors in several consumer tech businesses over the last eight years, we’ve rarely seen such a combination of clarity in the vision and maturity in the execution.