Vector Consumer has announced the acquisition of the Pura Collagen brand, with further brand acquisitions set to be announced imminently.WHO: Pura Collagen was founded in 2021 by co-founders Jennifer Mo and Rob Knowles as a condition-specific collagen supplement brand. The collagen blends are science-driven and clinically backed solutions to improve skin luminosity, naturally boost immunity, aid recovery from injuries, manage menopause, and improve sleep.Matt Banks-Crompton founded Vector Consumer in 2019, with a vision to disrupt the global consumer healthcare space. The Liverpool-based company delivers brand solutions that speak to a wide customer base, supporting an individual’s health goal during each life stage. Existing brands within the portfolio include SOLV and the officially licensed Liverpool FC sports and wellness range.IN THEIR OWN WORDS: Jennifer Mo, a nutritional formulations expert and co-founder of multi-award-winning Pura Collagen, said of the acquisition, “Rob and I couldn't be more excited for the trajectory of Pura by joining Vector Consumer. Since its foundation Pura Collagen was created to deliver clinically proven health products that are peptide condition specific. In our short time, we’ve achieved amazing omni-channel success, but this union allows Pura to continue to lead the collagen category with innovation because it will now be anchored by the incredible support of the Vector Consumer infrastructure.”Banks-Crompton feels the addition of Pura Collagen aligns perfectly with the group's larger strategic goal.