Staying connected with consumers and remaining competitive in this new business environment requires resiliency and new strategies. Deciem continues to close the gap between physical and digital, actively adopting technology-enabled solutions to create a new Phydigital experience. Following its virtual shopping home run with the launch of Deciem at Home, the brand is rolling out a new POS platform, PredictSpring, that seamlessly connects their online and in-store experiences.

PredictSpring’s modern, mobile-first POS platform is a modular, quick-to-market solution that provides brands and retailers with seamless, omni-channel inventory management, clienteling, endless aisle, multi-tender type transaction and cash management, and curbside pickup capabilities.

“Deciem is a collection of beauty brands that focus on quality. We were looking for a Modern POS platform that has deep experience in the beauty industry to elevate our customer experience and take our omnichannel business to the next level,” said Jessica Freeman, VP of Finance at Deciem. “PredictSpring’s innovative Modern POS platform, and deep integration with Salesforce, will ensure that our customers enjoy a seamless, truly omnichannel shopping experience when engaging with any of our beauty brands, any time and from anywhere.”

As stores reopen their doors, it is more important than ever for retailers and brands to create safe, convenient, omni-channel shopping experiences. New retail tech also unleashes the power of retail associates, putting them at the center of the merging of physical and digital:

• Checkout: Handheld mobile devices allow store associates to complete fast, secure transactions anywhere in the store.
• Clienteling: Store associates can access a client’s information, past purchase history, loyalty status, and promotions, helping to create a personalized one-on-one experience for the customer all with a simple tap in the app.
• Endless Aisle: The integration of in-store and online inventory provides store associates access to a brand’s full product offering and the ability to place online orders for the customer if an item is not available in-store.
• Curbside Pickup: Customers can purchase or reserve items online and pick them up curbside in a contactless payment and delivery experience.

“We are excited to work with Deciem and to expand our Modern POS platform into the health and beauty industry,” said Nitin Mangtani, CEO and founder of PredictSpring. “Deciem’s newly designed in-store customer experience truly reflects the power of our POS platform in terms of both modularity and on brand customizations.”

A strategic investment from Salesforce Ventures will allow PredictSpring to further expand into new verticals.