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Puig Q3 2025: Charlotte Tilbury and Asia Drive $1.5B Revenue

Published November 3, 2025
Published November 3, 2025
Charlotte Tilbury

Key Takeaways:Charlotte Tilbury and Amazon's partnership fuel Puig’s makeup momentum.Asia-Pacific delivers record 35.8% growth, driving regional diversification.Fragrance moderates, but La Bomba launch signals long-term optimism.Puig delivered another resilient quarter in Q3 of 2025, as results underscored the group's growing diversification beyond its fragrance base. The Barcelona-based beauty giant reported €1.30 billion ($1.5 billion) in Q3 revenues, up 6.1% like-for-like, driven by strong performances in makeup, skincare, and the Asia-Pacific region.On the earnings call, Chief Executive Officer and President Marc Puig Guasch said he felt encouraged by the business's consolidated performance across complementary brands and segments. “With most of the year behind us and with visibility from the holiday selling, we maintain our full-year 2025 outlook of like-for-like revenue growth in the six to eight percent range.”Category MomentumPuig’s makeup segment represented 16% of total net revenue, generating €569 million ($658 million) in the first nine months of the year, up 8.3% like-for-like. In Q3 alone, makeup contributed €230 million ($266 million) in revenue, an 18.8% like-for-like increase. Puig explained that this was driven by sustained success and innovation at Charlotte Tilbury, as well as the strategic pipeline into Amazon in the US.When questioned about how much Amazon contributed to this growth, Puig clarified that Amazon accounted for about half of the 18.8% rise seen in Q3, with the business expecting some benefit in Q4 but not at the same level or impact as the initial launch in Q3.

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