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ShopMy Raises $70 Million at $1.5 Billion Valuation

Published October 25, 2025
Published October 25, 2025
ShopMy

ShopMy, the platform helping to redefine social commerce with curated shopping, raised $70 million from Silicon Valley heavy hitters.WHO: Founded in 2020 by Harry Rein (CEO), Tiffany Lopinsky (President), and Chris Tinsley (CBDO), ShopMy has evolved from individual creator storefronts to a multi-curator approach and facilitates over $1 billion in annual sales for brands building lasting cultural relevance through authentic recommendations rather than traditional advertising. ShopMy integrates the entire commerce ecosystem, from brand partnerships to consumer discovery, in a single professional system designed to surface the world's best products. Based in NYC, the team of 140+ continues to scale the platform that's redefining creator commerce in more than 130 countries, with a network of 185,000+ curated tastemakers and 1,200+ premium brand partners.WHY: The funding will accelerate product development for the new brand operating system founded on taste and discovery.IN THEIR OWN WORDS: "ShopMy is fundamentally a bet on authenticity and that lasting brand value comes through curation and taste over ads and algorithmic recommendations, enabling consumers to discover and buy the world's best products," said Harry Rein, CEO of ShopMy."Word of mouth has always been the most powerful force in commerce, and we're building the infrastructure to make it scalable," said Tiffany Lopinsky, President of ShopMy. "We have deep conviction that curators are the future of brand distribution for the next generation of enduring companies. This investment lets us transform personal enthusiasm into measurable results at scale.

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