Moving Beyond Omnichannel: Scaling When Discovery, Retail, and Channels Collide
Articles
ShopTalk 2026: Beauty Commerce Is Fragmented, Conversational and Creator Led
Intent over Influence: How Agentic AI Is Reshaping Beauty Discovery
The Internet Turned on Tarte, Then the Sales Rolled In
Global Beauty Sales Rise 10% as E-Commerce Reshapes the Industry
Social Commerce: The Strategic Center of Modern Retail
Data Before Algorithms: Inside L’Oréal’s AI Strategy
If You Can’t Beat ’Em, Join ’Em: Ulta Beauty Launches on TikTok Shop
SEEN Group Secures Investment to Support Its Next Phase of Growth
Sephora Enters the Chat (GPT): Beauty Retail Gets Conversational
How L’Oréal Turned a Mass-Beauty Empire Into a Luxury Powerhouse
A Guide to TikTok Live and the Rise of a New Role in Beauty
What the Collapse of Girlhood Means for Beauty’s Next Decade
The Creator Commerce Ladder: How Beauty Influences Sales in 2026
How Gen Z and Gen Alpha Are Slowing Down the Beauty Playbook
And We Are Live: Beauty Is Winning on Whatnot
The End of Guesswork: Is AI Beauty’s Next Testing Inflection Point?
Shopify’s AI Storefront Signals a New Era of Beauty Discovery