Beauty Dilemmas, Solved by Makeup By Mario and Sephora
Articles
Beauty's Quiet Rebrand: Inside The Industry's DEI Reset
From Mass to Masstige Leader: Milani Cosmetics Eyes $500M Revenue
Scent and Sound: The New Frontier of Immersive Experiences
Florals for Spring? Groundbreaking. IP for Beauty? Essential.
“Foot Wellness” Powerhouse Onyx Professional Marches into Ulta with Fresh New Look
Olaplex’s IPO Undoing—and Henkel’s Second Chance at a Turnaround
The Bieber Effect: How One Comeback Fueled a Festival-Wide Marketing Surge
When Where You’re From Is More than a Brand Narrative
Dance Floor Dopamine: Wellness Raves Are Redefining Collective Health
Beauty’s Lost Generation: The Gen X Opportunity
ShopTalk 2026: Beauty Commerce Is Fragmented, Conversational and Creator Led
From Pop Star Collabs to Reality TV Rivalries: Recent Beauty Marketing
The Internet Turned on Tarte, Then the Sales Rolled In
Ramadan in Flux: Gulf Beauty Brands Push Ahead with Resilience
SEEN Group Secures Investment to Support Its Next Phase of Growth
BeautyMatter FUTURE50: The Conversations Shaping Beauty’s Next Chapter
It’s Awards Time: Entries Open for BeautyMatter Awards 2026