Objects over AI: Unpacking Our Desire for Trinkets
Articles
Gen Alpha, Grand Prix, and Glow Serums: Inside Beauty’s Experience Economy
Cosmetic Claims: Beauty Must 'Get Better At Restraint'
At Boots, P.Louise Doesn’t Want Shelf Space, It Wants a Stage
Nectar Social Raises $30 Million Series A
Rush Week Is the New Runway: Why Beauty Brands Are Betting Big on Sororities
Separation Strategy: The Founder Playbook Powering Rodial and Nip + Fab
Beauty Dilemmas, Solved by Makeup By Mario and Sephora
Beauty's Quiet Rebrand: Inside The Industry's DEI Reset
From Mass to Masstige Leader: Milani Cosmetics Eyes $500M Revenue
Scent and Sound: The New Frontier of Immersive Experiences
Florals for Spring? Groundbreaking. IP for Beauty? Essential.
“Foot Wellness” Powerhouse Onyx Professional Marches into Ulta with Fresh New Look
Olaplex’s IPO Undoing—and Henkel’s Second Chance at a Turnaround
The Bieber Effect: How One Comeback Fueled a Festival-Wide Marketing Surge
When Where You’re From Is More than a Brand Narrative
Beauty’s Lost Generation: The Gen X Opportunity
Dance Floor Dopamine: Wellness Raves Are Redefining Collective Health