How Can Brands Be Everywhere, All at Once?
Articles
Beauty That Breaks Through: How Brands Make It at Sephora
Whatnot Raises $225 Million in New Funding
From Sleeping to Scaling: How to Build Beauty Brands That Don't Break Under Growth
ShopMy Raises $70 Million at $1.5 Billion Valuation
Perfume with Purpose: Can Scent Cure Loneliness?
From Three Ingredients to £5 Million: The Hair Syrup Formula
After "Sephora Teens," Skincare Brands Try a New Approach to Gen Z & Gen Alpha
Clean Beauty 2.0: Beyond the No-No List, a New Clean Beauty Manifesto
Men in Focus: L’Oréal Paris in Travel Retail-First Tie-up with Royal Salute Scotch
Disco Balls, Tears, and Football: Marketing That Happened in September 2025
Beauty's Retail Race: Ulta vs. Sephora Q3 2025
CeraVe x NBA Unite to Champion Skin Health on and off the Court
Behind Every Door: The 2025 Retailer Advent Calendars
Ulta Beauty Brings Back-to-School Pop-Ups to College Campuses
Beauty’s Attention Recession: Inside 2025 Creator Marketing Landscape
Gloss, Giggles, and Gen Z: The Best Marketing Moments of 2025 (So Far)
Tech Platform YASO Raises $11 Million Series A