Just the Facts: 2023 US Influencer Marketing Impact Report.
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Articles
IFF Amplifies Sonic Branding with Sound Logo Launch
Hear Me Raw Taps the Power of Gaming with Twitch Streamer QuarterJade
Beauty Beyond Borders: Challenges and Opportunities Across US and China Beauty Brands
Little Red Book (Xiaohongshu): Your Ultimate Social-Commerce Companion for Seamless Customer Connection
The Best in Beauty 2023: BeautyMatter NEXT Award Winners Revealed
Q3 2023: Best Beauty Brand Launches
Sephora Edges Out Ulta As Teen Beauty Retailer of Choice
How Sol de Janeiro Turned a Single Hero Product into a Fragrance Phenomenon
Tackling the Tampon Tax: Competitor Period Care Brands Join Forces
Pushing Boundaries and Opening Minds: NEXT Summit Content Agenda Revealed
Maybelline New York's Multisensorial Metaverse Activation
Olaplex's Latest Marketing Stunt Turns the Tables on Dupe Culture
SuperOrdinary Raises a $58MM Series B at $800MM Valuation
TikTok Introduces Attribution Analytics to Amplify Brand Marketing
Leveraging TikTok's Influence for Amazon Product Success
Making a (Climate) Change: Unilever’s Sustainability-Based Influencer Initiative
After Just Two Years, Is P&G Pulling First Aid Beauty Out of China?